Top 7 Whitening Toothpastes: Benefits, How to Use and Price 2024

Top 7 Whitening Toothpastes

A bright, white smile is often associated with good health and hygiene. Many people strive for whiter teeth, leading to a wide range of whitening products on the market. Among the most popular and accessible options are whitening toothpaste. In this article, we will explore the top 7 whitening toothpastes, their benefits, how to use them effectively, and their prices.

1. Crest 3D White Brilliance


Crest 3D White Brilliance is known for its powerful whitening formula that removes up to 95% of surface stains in just three days. It contains micro-cleansing whiteners and fluoride for enamel protection.

A 3.5 oz tube of Crest 3D White Brilliance typically costs around $6 to $7.

2. Colgate Optic White Advanced


Colgate Optic White Advanced contains hydrogen peroxide, a key ingredient for whitening teeth effectively. It claims to whiten teeth by up to four shades over six weeks when used as directed.

How to Use

Brush your teeth with this toothpaste twice daily for two minutes. Consistent use is crucial for seeing significant results.


A 3.2 oz tube of Colgate Optic White Advanced is priced around $5 to $6.

3. Sensodyne Pronamel Gentle Whitening


Sensodyne Pronamel Gentle Whitening is specially formulated for people with sensitive teeth. It helps to gently remove stains while also protecting against acid erosion.

How to Use

Brush twice daily with this toothpaste, ensuring you reach all areas of your mouth. This will help in both whitening and protecting your teeth.


A 4 oz tube of Sensodyne Pronamel Gentle Whitening costs approximately $6 to $8.

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4. Arm & Hammer Advance White Extreme Whitening

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Arm & Hammer Advance White Extreme Whitening uses baking soda and peroxide to remove deep stains and polish teeth. It also neutralizes acids that weaken enamel.

How to Use

For best results, use this toothpaste twice daily. Brush for at least two minutes, making sure to cover all teeth surfaces.


A 6 oz tube of Arm & Hammer Advance White Extreme Whitening is generally priced around $4 to $5.

5. Tom’s of Maine Simply White


Tom’s of Maine Simply White is a natural whitening toothpaste that uses silica to gently remove stains. It is free from artificial preservatives, colors, and flavors.

How to Use

Brush your teeth twice a day with this toothpaste. Consistent use will help in gradually removing stains.


A 4.7 oz tube of Tom’s of Maine Simply White costs around $5 to $6.

6. Rembrandt Deeply White + Peroxide


Rembrandt Deeply White + Peroxide is designed to whiten teeth both inside and out. It contains active dental peroxide for effective stain removal.

How to Use

Brush with this toothpaste twice daily, for at least two minutes each time. Cover all surfaces for thorough cleaning and whitening.


A 3.5 oz tube of Rembrandt Deeply White + Peroxide is priced around $6 to $7.

7. Hello Oral Care Activated Charcoal Whitening Toothpaste


Hello Oral Care Activated Charcoal Whitening Toothpaste uses activated charcoal to remove surface stains and freshen breath. It is free from fluoride and artificial sweeteners.

How to Use

Use this toothpaste twice a day, brushing for two minutes each time. Ensure you rinse thoroughly after brushing.


A 4 oz tube of Hello Oral Care Activated Charcoal Whitening Toothpaste costs about $5 to $6.

Benefits of Using Whitening Toothpastes

Accessibility: Whitening toothpastes are readily available and can be purchased without a prescription.

Cost-Effective: Compared to professional whitening treatments, whitening toothpastes are much more affordable.

Easy to Use: They fit easily into your daily oral hygiene routine, requiring no extra steps or special equipment.

Dual Functionality: Besides whitening, these toothpastes also help in cleaning and protecting teeth from decay and gum disease.

Variety: There is a wide range of options catering to different needs, including sensitivity and natural ingredients preferences.

How to Use Whitening Toothpastes Effectively

Consistency: Use the toothpaste at least twice a day. Skipping days can slow down the whitening process.

Proper Brushing Technique: Brush for a full two minutes each time, ensuring you cover all surfaces of your teeth.

Avoid Staining Foods and Drinks: Limit intake of coffee, tea, red wine, and tobacco, which can cause stains.

Regular Dental Check-Ups: Visit your dentist regularly to maintain overall oral health and monitor the effectiveness of the whitening toothpaste.

Combine with Other Whitening Products: For enhanced results, consider combining whitening toothpaste with other products like whitening strips or mouthwashes.

FAQs About Whitening Toothpastes

1. Can whitening toothpastes damage enamel?

Answer: Whitening toothpastes are generally safe for your teeth when used correctly. They have mild ingredients that remove stains without harming your enamel. However, using them too much or choosing a very abrasive toothpaste can wear down your enamel over time. Follow the instructions and talk to your dentist if you’re worried about enamel damage.

2. How long does it take to see results from whitening toothpastes?

Answer: You might start to see a difference in a few weeks, but it can take several months of regular use to get the full whitening effect. Be patient and keep using the toothpaste as recommended to see the best results.

3. Are whitening toothpastes safe for children?

Answer: Whitening toothpastes are usually not recommended for children under 12. Kids’ teeth are still developing, and the ingredients in whitening toothpaste can be too harsh. Use toothpaste made for kids and check with a pediatric dentist before using any whitening products on young children.

4. Can whitening toothpastes cause tooth sensitivity?

Answer: Some people may feel more sensitivity in their teeth when using whitening toothpaste. This is often because of ingredients like hydrogen peroxide. If your teeth become sensitive, try using a toothpaste for sensitive teeth and use the whitening toothpaste less often. Products like Sensodyne Pronamel Gentle Whitening are made to help with sensitivity while still whitening your teeth.

5. Do whitening toothpastes work on all types of stains?

Answer: Whitening toothpastes work best on surface stains caused by things like food, drinks, and smoking. They are less effective on deeper stains caused by aging, certain medications, or tooth injuries. For these deeper stains, you might need professional whitening treatments or other dental procedures to see a big improvement.

Whitening toothpastes offer a convenient and affordable way to achieve a brighter smile. With various options available, you can choose a product that fits your specific needs and preferences. Remember, consistency and proper usage are key to seeing the best results. Regular dental check-ups will also help ensure your teeth remain healthy while you work towards a whiter smile.